Buy Used and New Larry Percy Books

Strategic Advertising Management

by Richard Elliott, Larry Percy, John Rossiter

ISBN 13: 9780198782322

Format: Paperback (350 pages)
Publisher: Oxford University Press
Published: 14 Jun 2001
Other Format: Paperback

Save for later

Strategic Brand Management

by Richard Elliott,Larry Percy

ISBN 13: 9780199260003

Format: Paperback (288 pages)
Publisher: OUP Oxford
Published: 14 Dec 2006

Save for later

Strategic Advertising Management

by Richard Elliott, Larry Percy

ISBN 13: 9780199532575

Format: Paperback (430 pages)
Publisher: OUP Oxford
Published: 11 Dec 2008
Other Format: Paperback

Save for later

Advertising Communications and Promotion Management

by John R. Rossiter,Larry Percy

ISBN 13: 9780071146678

Format: Paperback (672 pages)
Publisher: McGraw-Hill Education (ISE Editions)
Published: Dec 1996
Other Format: Paperback

Save for later

Strategic Brand Management

by Richard Rosenbaum-Elliott,Larry Percy,Professor Simon Pervan

ISBN 13: 9780198797807

Format: Illustrated (368 pages)
Publisher: OUP Oxford
Published: 03 Aug 2018

Save for later

Marketing Communications: Objectives, Strategy, Tactics

by John R Rossiter,Larry Percy,Lars Bergkvist

ISBN 13: 9781526438652

Format: Paperback (584 pages)
Publisher: SAGE Publications Ltd
Published: 04 Sep 2018

Save for later

Strategic Advertising Management

by Larry Percy,Richard Rosenbaum-Elliott

ISBN 13: 9780198835615

Format: Paperback (504 pages)
Publisher: OUP Oxford
Published: 16 Feb 2021

Save for later

Marketing Research That Pays Off: Case Histories of Marketing Research Leading to Success in the Marketplace (Haworth Marketing Resources)

by William Winston, Larry Percy

ISBN 13: 9781560249498

Format: Hardcover (286 pages)
Publisher: Routledge
Published: 28 Feb 1997

Save for later